NGOs & Social Camping
The Vadodara Marathon is a first-of-its-kind event to be organized in Vadodara. For us, marketing a mammoth event like VM has been a matter of pride. The challenge was to create a 3600 communication strategy that would energize and excite an entire city, to create a momentum, and to inspire thousands to participate and celebrate the spirit of marathon.
With promotions across traditional and digital medium and effective positioning, tremendous response has been received each year. Smart use of sports personalities as brand ambassadors has helped build up the fervor. Our involvement with the event has been from ideation to execution and complete coordination of the events. We continue to be partners in this award winning event as part of our commitment towards society and as proud citizens of Vadodara.